Your Own RFID Charging Card Under Your Company Brand

An RFID charging card with your company logo makes your charging offering visible in everyday use. Customers hold the card near a reader at a supported charging point to authenticate a session. StromNow offers white-label cards in your company design, connected to the same customer account as the app. A successful launch needs clear activation, usage and customer service processes.

What is a white-label RFID charging card?

A white-label charging card is a physical access method for a charging service under your brand. With StromNow, you can use your company logo and an individual card design. The card combines visible branding with a practical purpose: customers can use it at supported charging points as an alternative to starting a session through the app.

RFID stands for Radio Frequency Identification. A compatible reader recognises the card without contact. It is not a general payment card and does not work at every charging station. Whether it can be used depends on the supported charging point and the associated service. Explain this limitation clearly in customer communications from the beginning.

Why the card and app belong together

The app helps customers prepare for charging; the card provides a physical access method at the charging point. With StromNow, both belong to the same customer account. Plan them as elements of one customer journey. Anyone receiving a card should understand how it connects to their account, how to activate it and where to find information about the service.

A typical situation illustrates the connection: a customer finds a suitable charging point and checks the tariff information in the app. At the location, they use their activated card at the supported reader. If a question arises later, your team should be able to identify the customer and relevant session using the necessary details.

Which decisions are needed before ordering cards?

Design and information

A good card design is easy to recognise and stays clear in daily use. Prepare a suitable logo and your brand guidelines. Then agree which information is useful on the card and which details belong in the accompanying message. The recipient should be able to find activation instructions and a service contact quickly.

Distribution and activation

Describe how customers will receive their cards and complete onboarding. A personal handover may suit a regional advice service; an order followed by an explanatory email may suit a digital customer journey. The key is a consistent process. Delivery, account creation and activation must not give customers conflicting instructions.

Tariffs and usage

Before the first session, explain where customers can find supported charging points and current tariff information. A card with your logo does not replace that information. Test with new users whether they understand the requirements and can find the next suitable charging point. This reveals which questions your onboarding needs to answer.

Checklist for your own RFID charging card

• Prepare the brand: Supply the logo, colours and design approval for the card.

• Define the audience: Decide who receives a card and in which situations it will be used.

• Explain accounts and activation: Document the connection to the app and the necessary first steps.

• Describe charging access: Show how customers can find supported charging points and tariff information.

• Define card support: Clarify how your team handles questions, loss reports and replacement requests.

• Run a pilot: Test distribution, activation, a charging session and a typical service enquiry.

Include card management in operational planning

After distribution, the card remains part of your customer relationship. Your team needs a reliable process for questions about status and usage. Agree how loss reports are recorded, who initiates the next steps and which information the customer receives. Specific blocking and replacement processes should be discussed with StromNow before launch.

StromNow describes card management in its admin portal alongside drivers and vehicles. For your project, clarify which management functions your team needs and how responsibilities are allocated. If existing systems will be connected, include data flows and ownership in the plan as well. Clear responsibilities make ongoing support easier to manage.

Use the first charging session as a practical test

Ask pilot customers to set up and use their cards independently with the information you intend to provide. Observe where questions arise: about the account, activation, the charging station or tariff information. Then improve those specific steps. The pilot tests the actual customer journey and gives your service team useful examples.

Ready to offer a charging card under your brand? Explore the StromNow white-label RFID card and contact StromNow to plan the card design, app connection and launch together.

Source: StromNow White Label. Researched on 12 October 2026. Charging access and operational processes are agreed for your offering.

AI-generated illustrative image.

More about white-label charging

• White-Label EV Charging App: Features and Use Cases

• Launching a white-label charging service: from plan to pilot